To strengthen its brand, Nemours approached IDEO for help in creating an innovative, differentiated, and patient-centric experience for a new children's hospital in Orlando. The overall goal was to establish Nemours as a destination care provider and an industry leader.

In 2012, the health-care system opened the sixty-acre, $400 million Nemours Children’s Hospital in Lake Nona Medical City in Florida. Many of its state-of-the-art design elements are the product of its collaboration with IDEO, which involved several projects that identified and clarified both family needs and key experience touch points in the patient journey. Check out the full case study on ideo.com.